Othman Yeop Abdullah Graduate School of Business

BDME8033 Seminar in Corporate Entrepreneurship

The new, fast-paced, competitive environments are affecting virtually all parts of a business organisation simultaneously.  Growth-oriented firms need to adopt a new competitive mind-set, one in which flexibility, speed, innovation and strategic leadership are valued highly. The purpose of this course is to develop a detailed understanding of the opportunity in the environment and how the growing business venture can exploit. The course facilitates discussion on entrepreneurial leadership and entrepreneurial growth, and decisions entrepreneurs face in giving the growing venture a direction and strategy to adopt.  There are issues and decisions the entrepreneurs must consider in successfully managing the growth of the venture and eventually its consolidation.

OYAGSB KUALA LUMPUR
Othman Yeop Abdullah Graduate School of Business (OYAGSB)
Universiti Utara Malaysia (Kampus Kuala Lumpur)
27-1B Tingkat 1, Wisma Sri Muda (UUMKL Menara 2)
Jalan Raja Muda Abd Aziz, Kampung Baru
50300 Kuala Lumpur Malaysia
TEL: +604-928 7192/7194